Role Overview

As Graphic Designer for JBS Plumbing Services, I created digital materials focused on B2B education and conversion. My responsibilities included designing ebooks, commercial plumbing guides, and digital presentations that simplified technical concepts like backflow contamination and pipe repair. These assets supported marketing campaigns targeting property owners and facility managers, helping JBS establish credibility and generate qualified leads in Houston, Austin, and San Antonio.

Key Responsibilities

Ebook & Guide Design

• Designed the ebook “The True Cost of Ignoring Backflow Contamination”, combining technical schematics with modern layout and custom iconography.

• Created the “Timely Pipe Repairs” visual guide, crafted for digital viewing and sales conversations with property managers.

• Developed infographics and visual storytelling to highlight problems, costs, and plumbing solutions clearly and persuasively.

Content Structure & Layout

• Collaborated with content writers to turn long-form educational material into easy-to-follow ebook sections with strong CTAs.

• Used visual hierarchy and icon sets to help readers scan for key pain points and solutions.

• Designed across tablet, desktop, and PDF formats for flexible delivery.

Visual Branding & B2B Focus

• Maintained a clean, professional visual identity aligned with commercial B2B plumbing.

• Used blues, whites, and line illustrations to convey precision, trust, and expertise in essential facility services.

Tools and Methodologies

• Adobe Illustrator: Icon systems, infographic elements, and cover designs.

• Canva & InDesign: Multi-page layout formatting for ebooks and visual guides.

• Google Slides: Presentation decks and training overviews for internal and client use.